(NUI) - With more than 80 million Americans now online, shopping in cyberspace is a new national pastime. The Internet lets consumers buy just about anything - books, clothes, computers, airline tickets, stocks, even groceries. Until now, cars have been the exception.
For some time, new vehicle buyers have turned to the Internet for help with the shopping process. But completing the transaction - actually buying or leasing the vehicle and taking delivery - was not an option.
Now a new Web site - CarsDirect.com (www.cars direct.com) - enables consumers to research, price, select, finance, order and take delivery of a new vehicle at home or office.
"Give us 15 minutes online, and we'll get you a great car," says Scott Painter, chief executive officer of CarsDirect.com. "We'll compare that Accord or Camry, price it with or without leather or other options, get you a great price and the exact financing you want, and guarantee delivery within a week. That's what we mean by buying cars direct."
CarsDirect.com offers other benefits:
* Objective Information. Authoritative reviews, vehicle specifications, performance and value ratings, safety features, and ownership costs for more than 2,500 new cars, trucks, vans and sport utility vehicles by make, model and trim level are available.
* Convenience. This site links buyers with the data and tools they need to make an informed decision and obtain the right price on the right vehicle in as little as 15 minutes.
* Low Prices. CarsDirect. com features fixed, flat pricing with no need to negotiate. That's because there's no one to negotiate with. Competitive price quotes are offered in real time and an online price configurator adds option prices to the base price as the buyer "builds" the vehicle.
* Low Prices Are Company Policy. Nine times out of ten, car buyers will pay more somewhere else.
One satisfied CarsDirect. com buyer - Spero Coston of Norwood, Mass. - says he saved $1,500 on a new Lexus in less time than it takes to down a cup of coffee. "I'm a happy camper," he said. "I mean, a happy driver."
For more information on buying a car online, visit www.CarsDirect.com.